The video platform is referred to broadly as Blackbird and marketed as three distinct B2B products: Īll exploit the cloud for delivery. The platform was reported in July 2012 as being used by NBC in connection with the 2012 Summer Olympics involving integration of the service with YouTube and continues to be used to deliver coverage for sport events such as Formula One, PGA European Tour and the Premier League. Video can also be saved in MPEG, Ogg, HTML5, podcasting formats as well as Blackbird's proprietary player. For these users, all editing can be carried out in Blackbird, before publishing to social media and online video channels, OTT or commercial cloud storage.

Other users want to prepare footage for publishing to lower-quality media - the small screens of mobile phones and video iPods, and to the web where bandwidth restricts the quality of video it is currently practical to output. Blackbird then outputs instructions in standard formats which can be applied to the high-quality master-footage for detailed and high-quality editing prior to broadcast. The Blackbird platform's functionality makes it suitable for multiple uses in the video editing workflow.įor editors and producers wanting to produce broadcast-quality output, Blackbird provides an environment for the early stages of post-production to happen remotely and cheaply ( logging, shot selection, collaborative reviewing, rough cutting and offline editing, for example) and more recently fine cut editing. The latter runs on platforms without application installation, codec installation, or machine configuration and has Web 2.0 features.īlackbird won the Royal Television Society's award for Technology in the post-production process in December 2005. The system is implemented as a mobile app for Android and iOS devices, a Java applet and a pure JavaScript web application as part of its user interface. Blackbird (formerly named FORscene) is an integrated internet video platform, video editing software, covering non-linear editing and publishing for broadcast, web and mobile.ĭesigned by Blackbird plc to allow collaborative editing of video at resolutions of up to 540p and up to 60 frames per second on bandwidths as low as 2 MBit/s, it is capable of video logging, reviewing, publishing and hosting through HD and 4K to UHD quality from original sources.

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